We’re treating friendships like transactions, and it’s ruining relationships
Another case where quantification and optimization can be destructively reductive. When we treat relationships as investments, the true ROI is anomie.
I basically named my daughter after Ando Momofuku. This is a pretty good version of the story.
A step toward better email marketing metrics
Of fucking course
Honestly, most people just want shit to work as expected. “Delight” is a bullshit metric that often comes at the expense of speedy resolution.
Is it OK if you just want to run your business, get paid, and call it a day?
No marketing strategy should be called a “movement”. Movements are for universal values. The Civil Right Movement was for equal rights for all people. The Women’s Movement was for all women having legal, economic and social parity with men.
But marketers should be guided by their particular situation, and the data, not by ideology. When inbound works, use it. When social media marketing works, use it. When account based marketing works, use it.
Your hips are sad. Love them. Often.