Rand Fishkin

Handy info for all of us travelers - note that the right time to buy fluctuates by season.

"The preferences of the average American appear to have only a minuscule, near-zero, statistically non-significant impact upon public policy" sadly, not surprising. But at least we can all feel less crazy for thinking it might be true.

An insightful, enjoyably short read that nails it.

"Goliaths are tumbling, Davids are ascendant, and beer is one of the unambiguously happy stories in the U.S. economy." Worth a read to see how and why this unique field is improving on so many vectors when so many are in decline.

It sounds like it might be clickbait, but this piece actually delivers

I found some of this rice at DeLaurenti in Seattle. It really is that good.

If you, like me, remember this movie fondly, this is a must-read

This is smart, thoughtful, and nuanced, and despite being a huge advocate for transparency, I agree it's not the best thing to do in every situation

Social media isn't as strong as we think in impacting voters, but TV is *shockingly* powerful, despite receiving substantially less criticism.

Good to remember this next time there's a similar conflict

Remarkable findings on the power of natural sound to improve people's moods, abilities, and disposition

Ads *do* work that way, but they also work in many others. Good rundown of them here

The odds of a lawn dart harming your life aren't high, but we still banned them. The odds of a smart home + security state harming your life seem pretty equivalent...

A great piece of journalism, this long, but worthwhile read is a series of fascinating, dark stories about the power of SEO, negative reviews, and the lengths companies will go to in order to protect their Google results.

Excellent analysis and advice in here

I love clear, logic-driven takedowns of pervasive (and useless) gender myths like this one.

It's the aggregation of experience that makes this piece so uniquely insightful

One of the best, most illuminating pieces I've ever read about the science of how we perceive tastes

This is incredible.

A wonderful piece of writing, and a set of concepts that too few of us spend time considering

At the heart of America's problems is the belief that an opinion should be just as valid as actual data. Few pieces highlight that better than this one.

Potentially complex ethics, but a good phenomenon to be aware of

Not just a good commentary on the current state of VC (which is damned odd), but also a great example of a company wisely bucking the prevailing trend

Dark, but welcome data in the search for understanding of what the term and those who embrace it are all about

The findings are actually quite useful and the traits they found to be non-correlated with success were equally interesting

Well argued, and backed up with data and investigation into counterpoints... We need another giant stimulus

I hated being groomed to be "tough" as a bit. Took me decades to unlearn it. Great piece.

Inside every group member is a potential lone dissenter who can restore a sense of individuality and create a foundation for constructive dissent

May we all have Marilee's courage

We need to stop stereotyping, because the data doesn't fit the narrative

The best piece I've read on this topic. Nuanced, and complex, just like reality.

Fascinating

This is wholly incredible. Fingers crossed, it takes off like universal basic income, and real attempts are made to experiment.

This might be the best political writing I've seen in months, and it tells a truly Hollywood-worthy story of Mueller and Comey from the Bush years that I'd never before heard.

Great case study in how PR can help drive adoption

This is beautiful: "In a time of such upheaval and uncertainty, our reckless, quiet love feels like deliverance."

A fascinating, transparent look into the mechanics of cookbook printing (and of rejecting the status quo and standard publishing offers)

While remarkably (and obviously) England-centric, there's some interesting perspectives in here (and it might make us all think more about how we converse with each other)

Frustrating for those of us in digital marketing, but a powerful case for in-person meetings, events, conferences, etc.

The evidence for an "ambition gap" keeps shrinking: "women’s desires to reach the top ranks at work primarily varies by company, rather than by family status, as commonly thought."

The American way is pure madness

I've been guilty of fostering this type of environment myself. Don't make my same mistakes.

Fascinating all the way around.