Peter Van Leeuwen

47 days ago

“…we don’t make money when we sell things. We make money when we help customers make purchase decisions.” Jeff Bezos

Disruption vs. Enablement: Aggregators

medium.com

This is part 3 of a 7 part series. If you haven’t done so already, you can read the first two posts here and here. If the industry is plagued by the abundance of choice, customers will shop around and look for guidance or advice in seeking out the best product for them.