Matt Kushin, Ph.D.

Social media scholar. Strategic comm professor. Father. Goals: reduce cognitive clutter, maximize time and energy. MattKushin.com

24 Followers | 12 Following

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Matt Kushin, Ph.D.

17 days ago

Lessons from Hollywood: How to Build Your Professional Brand

nationalmillennialcommunity.com

Matt Kushin, Ph.D.

19 days ago

The Rise and Fall of AIM, the Breakthrough AOL Never Wanted

mashable.com

Matt Kushin, Ph.D.

51 days ago

The Meat-Lover’s Guide to Eating Less Meat

nytimes.com

Matt Kushin, Ph.D.

51 days ago

That Discomfort You’re Feeling Is Grief

hbr.org

Matt Kushin, Ph.D.

51 days ago

Free Digital Marketing Training for Students

scottcowley.com

Matt Kushin, Ph.D.

69 days ago

Stepping Up to the Plate During a Crisis

karenfreberg.com

Matt Kushin, Ph.D.

75 days ago

For example, 2019 findings from Edison Research and Triton Digital show social media usage overall among Americans 12 to 34 years old across several platforms has either leveled off or is waning, while 2019 research from Global Web Index suggests that the amount of time millennial and Gen Z audiences spend on many social platforms is either flat, declining, or not rising as greatly as it has in years’ past.

To understand what’s driving this shift, you need only talk to young people. They’re saying that after years spent constructing carefully curated online identities and accumulating heaps of online “friends,” they want to be themselves and make real friends based on shared interests.

The Era of Antisocial Social Media

hbr.org

Matt Kushin, Ph.D.

77 days ago

No, 38% Of Americans Probably Didn't Stop Drinking Corona Because Of Coronavirus

huffpost.com

Matt Kushin, Ph.D.

78 days ago

Applications of Data Science and Machine Learning in NETFLIX

upgrad.com

Matt Kushin, Ph.D.

78 days ago

This is How the Instagram Algorithm Works in 2020

later.com

Matt Kushin, Ph.D.

82 days ago

The CEO Behind Corona Just Responded to Claims That Coronavirus Is Hurting Beer Sales. It's a Lesson in Emotional Intelligence

inc.com

Matt Kushin, Ph.D.

82 days ago

Demystifying Media: First Draft’s Claire Wardle on tackling misinformation + information disorder

medium.com

Matt Kushin, Ph.D.

83 days ago

It’s a win-win: Pairing students with real clients in social media courses

drkarensutherland.com

Matt Kushin, Ph.D.

83 days ago

Inside Mark Zuckerberg's Lost Notebook

wired.com

Matt Kushin, Ph.D.

95 days ago

Impressions, and other metrics your organization should ditch

prweek.com

Matt Kushin, Ph.D.

101 days ago

FTC Announces New Review of Influencer Marketing Disclosures, and Potential Penalties

socialmediatoday.com

Matt Kushin, Ph.D.

101 days ago

The Struggles We All Have With the PESO Model

spinsucks.com

Matt Kushin, Ph.D.

108 days ago

Super Bowl LIV Social Media Stats 2020

talkwalker.com

Matt Kushin, Ph.D.

111 days ago

The kinds of fonts political campaigns choose for their signs could trigger political biases

dailymail.co.uk

Matt Kushin, Ph.D.

112 days ago

2020 Super Bowl Social Media Campaign Analysis

karenfreberg.com

Matt Kushin, Ph.D.

116 days ago

Introducing Facebook News

about.fb.com

Matt Kushin, Ph.D.

117 days ago

Your efforts to show up on page one shouldn't eclipse the fact that, at the end of the day, Google likes to rank brands, and the low-click landscape is practically built to help your clients build their reputation via branding, messaging, and increased share of voice.

Adapting to the New Era of Search, According to Moz's SEO Scientist

blog.hubspot.com

Matt Kushin, Ph.D.

118 days ago

For the first time, the state learned the scale of the opioid shipments: Distributors had poured more than 780 million oxycodone and hydrocodone pills into West Virginia between 2007 and 2012.

“Mind-boggling,” the judge would later say.

‘They looked at us like an easy target’

washingtonpost.com

Matt Kushin, Ph.D.

119 days ago

Google Brings its 'Dataset Search' Tool Out of Beta Testing

socialmediatoday.com

Matt Kushin, Ph.D.

125 days ago

The Best Hike in Every State

outsideonline.com

Matt Kushin, Ph.D.

128 days ago

As such, Tenney stands as an example of an increasingly stark bifurcation of fame between generations that has arisen with a more siloed media landscape and the ability of digital-first platforms to amplify video game players.

The unique, unlikely celebrity of Tfue

washingtonpost.com

Matt Kushin, Ph.D.

129 days ago

Social media certifications for 2020

karenfreberg.com

Matt Kushin, Ph.D.

129 days ago

I Accidentally Uncovered a Nationwide Scam on Airbnb

vice.com

Matt Kushin, Ph.D.

129 days ago

AI in PR Management

leverwealth.blogspot.com

Matt Kushin, Ph.D.

133 days ago

TikTok’s 500M Users: What You Need To Know for Social Media Marketing.

postcontrolmarketing.com

Matt Kushin, Ph.D.

140 days ago

How Inuit Parents Teach Kids To Control Their Anger

npr.org

Matt Kushin, Ph.D.

143 days ago

Studying Influencers: A Review of Articles in the Journal of Interactive Advertising

kellisburns.com

Matt Kushin, Ph.D.

153 days ago

New decade, new social media class

karenfreberg.com

Matt Kushin, Ph.D.

159 days ago

Google’s Totally Creepy, Totally Legal Health-Data Harvesting

theatlantic.com

Matt Kushin, Ph.D.

161 days ago

Which means that several important components of being a happy, relaxed parent have nothing to do with parents’ behavior, but depend on the support system in place where they live—something American parents can’t emulate.

The Best Parenting Advice Is to Go Live in Europe

theatlantic.com

Matt Kushin, Ph.D.

161 days ago

Fewer Students Are Going To College. Here's Why That Matters

npr.org

Matt Kushin, Ph.D.

164 days ago

A few years ago you might have said podcasting was just radio for the internet. Today, the audio is almost beside the point. Today’s podcast hosts are not just on-air personae, but community managers, designers of incentives, spokespeople for subscription toothbrushes and business-to-business software. The worth of a podcast is no longer just its content, but rather the sum of the relations it produces — fan to host, fan to fan, fake friends eating ice cream on billboards together.

Even Nobodies Have Fans Now. (For Better or Worse.)

nytimes.com

Matt Kushin, Ph.D.

164 days ago

The new “Disclosures 101 for Social Media Influencers” is straightforward, and summarizes the FTC’s approach to disclosure requirements.  It also provides guidance for communicators in how disclosures should be made when the influencer has a “material connection” with a brand.  Here are a few of the highlights from the new FTC publication:

Social Media Influencers and Transparency: FTC Gives New Guidance for Disclosing Brand Relationships

instituteforpr.org

Matt Kushin, Ph.D.

168 days ago

What jobs are affected by AI? Better-paid, better-educated workers face the most exposure

brookings.edu

Matt Kushin, Ph.D.

171 days ago

Inspired by The Daily, dozens of daily news podcasts are punching above their weight worldwide

niemanlab.org

Matt Kushin, Ph.D.

172 days ago

An Epidemic of AI Misinformation

thegradient.pub

Matt Kushin, Ph.D.

174 days ago

Thoughts?

Can Artificial Intelligence Help Enhance the Quality of Early Childhood Education?

thriveglobal.com

Matt Kushin, Ph.D.

186 days ago

Helicopter parents and 'hothouse children' -- exploring the high stakes of family dynamics

sciencedaily.com

Matt Kushin, Ph.D.

187 days ago

Virtual assistants and ever smarter homes able to understand our physical and emotional states will open up new frontiers for mischief making.

Alexa, Should We Trust You?

theatlantic.com

Matt Kushin, Ph.D.

189 days ago

Your phone isn’t really spying on your conversations—the truth might be even creepier

qz.com

Matt Kushin, Ph.D.

192 days ago

Creativity for all (including education): Takeaways from EDUmax and AdobeMax

karenfreberg.com

Matt Kushin, Ph.D.

193 days ago

An Easy Guide to Creating Social Media Videos that Drive Results

socialmediatoday.com

Matt Kushin, Ph.D.

193 days ago

Understanding searches better than ever before

blog.google

Matt Kushin, Ph.D.

193 days ago

The fatigue hitting influencers as Instagram evolves

bbc.com

Matt Kushin, Ph.D.

194 days ago

Comms leaders need to start figuring out the gig economy

prweek.com

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