Laura Roeder

3059 days ago

MYTH: Marketing can be quantified and attributed to user acquisition efforts.

Expensify’s CEO on the Tactics that Doubled its Customer Base in Just Six Months

firstround.com

David Barrett started coding when he was six years old and hasn’t stopped since. So in a way, he really has been working his whole life to found and lead Expensify, the default service for many companies to process expenses.