Kevan Lee

39 days ago

A world class team and an authentic brand that resonates with consumers can take a seemingly uninteresting market by storm.

The Direct-to-Consumer Landscape

medium.com

We at Greycroft are very excited about new direct-to-consumer brands. In 2016, only 12% of retail transactions happened online, while eCommerce represented a whopping 42% of all retail sales growth. We believe this growth will continue to accelerate.