Jeff MacIntyre

Content-focused strategy consultant based in NY. See @jeffmacintyre on Twitter for details.

20 Followers | 80 Following

Follow

Jeff MacIntyre

14 hours ago

Why we should all give up on goals already

bbc.com

Jeff MacIntyre

10 days ago

The Better Angels of Personalization

berndtgroup.net

Jeff MacIntyre

10 days ago

The Corrupt Personalization of Netflix

slate.com

Jeff MacIntyre

10 days ago

Everything You Need to Know About Hiring a Personalization Specialist

evergage.com

Jeff MacIntyre

10 days ago

‘News is not Netflix’: Personalization’s appeal remains uncertain for some publishers

digiday.com

Jeff MacIntyre

10 days ago

A Personalization Pulse Check

slideshare.net

Jeff MacIntyre

10 days ago

Accenture Interactive Unveils Accenture Genome—A Next-Gen Personalization Solution

martechadvisor.com

Jeff MacIntyre

10 days ago

The Data Types You Should Be Using to Create Segments for Personalization

evergage.com

Jeff MacIntyre

10 days ago

Whadda you want? Pre-selection and Personalization.

medium.com

Jeff MacIntyre

10 days ago

The Invasive Valley of Personalization

busynessgirl.com

Jeff MacIntyre

10 days ago

The Uncanny Orchard

medium.com

Jeff MacIntyre

10 days ago

5 Keys To Making Personalization Actually Work

brandquarterly.com

Jeff MacIntyre

10 days ago

Data Doppelgängers and the Uncanny Valley of Personalization

theatlantic.com

Jeff MacIntyre

10 days ago

Content Personalization Fact Sheet

review.content-science.com

Jeff MacIntyre

10 days ago

Netflix feels like Blockbuster these days

theverge.com

Jeff MacIntyre

10 days ago

How to Calculate the ROI of Personalization

linkedin.com

Jeff MacIntyre

10 days ago

Consumers Want Personalization: Stats Roundup

evergage.com

Jeff MacIntyre

10 days ago

Why publishers are getting more serious about personalization

digiday.com

Jeff MacIntyre

10 days ago

Personalization with Contextual Bandits

engineering.richrelevance.com

Jeff MacIntyre

10 days ago

Why Sites Are Getting Personalization Wrong (and How to Fix It)

conversionxl.com

Jeff MacIntyre

10 days ago

Marketers are Bad at Personalization — Here’s How to Be More Effective

sailthru.com

Jeff MacIntyre

10 days ago

Don’t Start Website Personalization without these Best Practices

blog.optimizely.com

Jeff MacIntyre

10 days ago

The Personalization Game - UXtopian

uxtopian.com

Jeff MacIntyre

11 days ago

Failing to Manage Content as an Asset Puts Personalization Out of Reach of Most Marketers

blogs.gartner.com

Jeff MacIntyre

11 days ago

The four factors stopping you from being a “true personalization leader” — Boston Consulting Group survey results

monetate.com

Jeff MacIntyre

11 days ago

Corrupt Personalization

socialmediacollective.org

Jeff MacIntyre

11 days ago

Profiting from Personalization

bcg.com

Jeff MacIntyre

11 days ago

Why Personalization Projects Fail

hackernoon.com

Jeff MacIntyre

11 days ago

How personalization drives retention, monetization for Stitch Fix

growthhackers.com

Jeff MacIntyre

11 days ago

Personalization is broken: Why it is time to redefine the approach

medium.com

Jeff MacIntyre

11 days ago

This Startup Nibbles On Adobe In $800B Personalization Market

forbes.com

Jeff MacIntyre

11 days ago

The Difference Between Customization and Personalization

uxplanet.org

Jeff MacIntyre

11 days ago

Strategic insights The Trend of One: Can We Ever Do Personalization?

baekdal.com

Jeff MacIntyre

11 days ago

7 Sure Ways to Fail at Personalization

hackernoon.com

Jeff MacIntyre

11 days ago

Personalisation Key To The Future In BBC Annual Plan

medium.com

Jeff MacIntyre

11 days ago

Asos on the shortfalls of Netflix-style personalisation

marketingweek.com

Jeff MacIntyre

19 days ago

7 Sure Ways to Fail at Personalization

hackernoon.com

Jeff MacIntyre

57 days ago

Mark Zuckerberg Can’t Stop You From Reading This Because The Algorithms Have Already Won

buzzfeed.com

Jeff MacIntyre

57 days ago

Marilynne Robinson on Finding the Right Word

nytimes.com

Jeff MacIntyre

81 days ago

How YouTube perfected the feed

theverge.com

Jeff MacIntyre

97 days ago

Growth is Simple

medium.com

Jeff MacIntyre

97 days ago

Building a Performant Customer Success Organization

tomtunguz.com

Jeff MacIntyre

209 days ago

The New Moats

news.greylock.com

Jeff MacIntyre

216 days ago

Growth in Time Spent with Media Is Slowing

emarketer.com

Jeff MacIntyre

318 days ago

How Medium Can Morally Monetize In One Month Using STEEM — Steemit

steemit.com

Jeff MacIntyre

327 days ago

Fixing The Internet – AVC

avc.com

Jeff MacIntyre

380 days ago

Review: ‘The Attention Merchants’ Dissects the Battle for Clicks and Eyeballs

nytimes.com

Jeff MacIntyre

383 days ago

Vimeo Finally Commits to Subscription Video Service

thevideoink.com

Jeff MacIntyre

383 days ago

What Might a Post-Kerry Trainor Vimeo Look Like?

thevideoink.com

Jeff MacIntyre

387 days ago

AT&T, Time Warner, and What Makes Vertical Mergers Succeed

hbr.org

Like this set of items on Pocket? Share with friends.