140 days ago
Everyone on the agency team had poured their hearts into this production. No detail went unchallenged. You’d be surprised how passionately people can debate the nature and volume level of the “space hum” heard in the background.
I hand-carried the final version of HAL to our regular marketing meeting, where Steve had his first viewing. To our delight, he loved it even more than the original storyboard. Kane’s voice, Coppos’s craftsmanship and just the right touch of space hum were a perfect combination.