Here’s how you write a good error message for your product
"Sit less, move more." Succinct!
"User experience design is about finding the sweet spot where the human needs and goals of a business meet."
"A truly fun idea that’s incredibly well written. They found a unique way to sell a Subaru—by creating its exact opposite, a car that’s the embodiment of automotive vapidity."
“The first and easiest trick to have an opt-in is to have a pre-ticked checkbox, but then you can just get rid of that entirely and hide it in the terms of conditions and say that by registering you’re going to be opted in to our e-mails,” Brignull said. “Then you have a 100-percent sign-up rate and you’ve exceeded your goals. I kind of understand why people do it. If you’re only thinking about the numbers and you’re just trying to juice the stats, then it’s not surprising in the slightest.”
Whoa! "By the time they have been retired for two years, 78% of former NFL players have gone bankrupt or are under financial stress because of joblessness or divorce. Within five years of retirement, an estimated 60% of former NBA players are broke."
To write competently is to do a few magic tricks for friends and family; to write well is to run away to join the circus. Your friends and family will love your tricks, because they love you. But try busking those tricks on the street. Try busking them alongside a magician who has been doing it for 10 years, earning their living. When they are watching a magician, people don’t want to say, “Well done.” They want to say, “Wow.”