A Sense of Purpose
IKEA are cute #industrial_design
Scientists understand that storytelling dials up emotion and dials back rationality, clouding objective analysis.
I try to spend the least amount of time in every tool that I can. Use the tools that give you the highest amount of impact in the shortest amount of time.
Rare insight into designing complex tools for professionals
How convenient, for example, that you can turn up a phone’s contrast and brightness with a few taps. If perception can’t be improved, objects can be made more perceivable, right? But then the brightness seems, like morphine, to produce a need for more brightness, and you find yourself topping out, hitting the button in vain for more light only to realize that’s it. You’ve blinded yourself to the light that was already there.
Start with a yes, learn to say no.
Later, when teams understand the value, this play loses its power. That’s when the shift to the saying ‘No’ play comes in.
1. Serving the needs of the global poor
2. Designing new approaches to health, including aging and the end of life
3. Designing healthy and profitable food systems that can serve the needs of all
4. Designing citizen-centered government services
5. Designing the future of our urban communities
6. Anticipating the opportunities and challenges of over-the-horizon technologies
7. Designing the future of work and the corporation itself
It’s like solving a rubik’s cube Jimmy. Your suggestion gets one side all sorted out, which is great, but it messes with the other 5 sides, and I have to solve the whole thing.”
A great asset for project definition
Great basics rundown
Great practical guide
Интересный подход к питанию, а что
Great feedback giving / receiving framework
On outsourcing #business
Because digital products and services play an increasingly important role in the day-to-day operations of normal businesses, it no longer makes strategic sense to outsource these activities wholesale. Instead, many traditional companies are starting to build internal digital capacity, which they can then augment and extend with agencies and freelancers. This allows product learning to stay within the team, and it ensures that these companies have control over their long-term digital future.
Being in a situation where you are trying to concentrate on a task, and an e-mail is sitting unread in your inbox, can reduce your effective IQ by 10 points. (The Organized Mind, by Daniel J Levitin)
On ethics in design
“Does this contribute to a future that promotes a positive existence for humans and their environment?”
Showing every SKU, of course, is exactly the Amazon approach - 'the everything store', and it works well for some categories, and especially when you know exactly what you want. But knowing what you want is not necessarily the starting point - that's what needs to happen along the funnel. Amazon's relative weakness at curation, discovery and recommendation (I've seen data suggesting the recommendation platform is only 1/4 of its books sales) is, I think, a big reason why, after 25 years of ruthless and relentless execution, it's still only got to 25% of the print books market in the UK and USA. A bookshop (or any shop) is, yes, the end-point to a logistics system, but a good bookshop is primarily a discovery platform. That is, it's more about the tables than the shelves. And the tables are lists, not inventory.
Our democratic institutions were not designed for dealing with situations of interdependence
Great read on Apple design principles.