If Ads Don't Work, Can Publishers Strike Subscription Gold?
Very good article on today's advertising reality and the business models that are and will survive. PS: CHECK the research in PDF on Adblockers by PageFair. It's a must if you're seeing diminishing returns on Ads campaigns.
Facebook: "Hey you know what? I just pretend to be just and fair. Get this Investigative Journalism out of here!!!"
Marketers, learn how to manipulate elections. Just choose a country and buy some FacebookAds. :)
The amount of metadata one can find inside a single digital image is IMPRESSIVE. John Mcafee was arrested thanks to this technique. Watch out for your privacy when posting online because it's now very easy to deconstruct images and find out important info about you.
If you calibrate what DATA you wanna sell, it may be a good deal. And I'm also sharing this because of the links inside. Some interesting links for sure.
This is VERY true in today's Marketing world. Bravo to the Giphy guys.
Hmmmmm...........interesting. And weird.
Amazing. The 2nd song, "The Awakening" is even better. Artists better suit up and prepare for a good fight.
Reading this, do you still think content marketers and journalists will put in the massive amount of work to create content, 2 years from now? Wake up. Because many disruptions will happen in the digital industry thanks to Robots.
Exactly. This is probably one of the few (or only) way out to brands in the digital space today. No more the failed model of content production in exchange for attention, but the model of "exchange content for actual dollars".
One more brand joining the party.
One more channel for whistleblowers now. Let's see how it goes. We need more marketing in this area.
WHAT?!?!1 WTF is this?!?!?1
The TRUE power of Offline Marketing is now coming to our daily lives, fueled by Credit Card consumer data.
THIS is a true business model.
People are abusing the power of internet....amazing.
Impressive. Criminals are getting very creative. Learn all possibilities that a 3D Printer can bring to the real world to learn how to counter this stuff and protect your business.
LEARN how to generate UGC my friends LOL
Curate and Promote content and make money for it using Blockchaing hubs. Powerful stuff. This has the potential to change the game.
Since you're reading the bot-generated reviews, check out what companies are asking for human-reviewers to do behind the scenes in order to get a positive Amazon review.
Bot activity is aiming Amazon Reviews now. Another glimpse of business reality in today's crazy marketplace.
Are you a high-paid Influencer? Then you better pay attention to this. Not disclosing your relations with the brand you're promoting, can put you in trouble.
Here's the equation: THIS move by Apple + GDPR + Adfraud + Malvertising + Adblockers + Robot traffic. Now calculate the future of X, where "X" is the future of digital.
Crime Watch: A horde of special news links about cybercrimes.
Regardless of you being left-wing or right-wing, anyone with a moderate intelligence level can understand that this is proof that fact-checking on Facebook is not unbiased.
If you don't know what is really going on behind the scenes, and how social networks and the digital landscape works in fact, then you'll eventually rely on useless and ineffective marketing strategies.
This had to come from Zero Hedge's publications. Throw the truth in the fan or else the market will die.
It's already hard enough to win in a highly competitive space. And now you still have to deal with this kind of stuff. Ridiculous marketplace.
These guys are awesome. Congrats to PointReport.
HAHAHAHA unbeliavable.....this market sometimes is a joke
And I see some "CEOs" thinking GDPR won't pose a problem for all of us. Just Google and Facebook. Kids these days...
Pure Behavioral analysis.
P.O.W.E.R.F.U.L article! And GREAT video! We need a lot more of this kind of journalism.
Man...32 TERABYTES and chunks of Windows source code leaking online must be a major hit for Microsoft!
You're reading about Cybersecurity to suddenly read what WORMS did in the "Apr. 22" section. WORMS!!!!
I was NOT aware of this. The more you know, the less you realize you know. Unbeliavable.
More Robots. Less dumb money. Result: Famine for investors and hedge funds.
POWERFUL Cybersecurity Resource Page. Very very good indeed. Lots of links pointing to other important resource pages. A must-have.
The last argument for the final Myth is not that reliable, since consent is given by users to Google and Facebook without much resistance nowadays. But giving the very same consent to a NEW brand will raise eye brows of users. That's the true benefit they're getting.
Recommended. Honest harsh facts about GDPR and true AI solutions.
The Era of AI Forgery. We have all three. Fake audios from audio samples, fake impersonations and now fake reviews. Only GOD knows where this marketplace is going in the next 3 years.
Hackers successfully gained access to US Energy systems but didn't attack because they were probably in Phase 1: Gather information of the target and its operational systems.
Facebook cam reach more people than the total country's population! Amazing. I really need ro buy more of their Ads!