Andy McIlwain

1428 days ago

The Umami Theory of Value centers on losing your sense of what’s trivial and what’s valuable.

The Umami Theory of Value: Autopsy of the Experience Economy

nemesis.global

The year was 2018. Emily, one half of the consulting duo Nemesis, was in NYC for a meeting with one of our clients, a media conglomerate famous for youth engagement who’d commissioned our firm to write a report on why young people weren’t having sex anymore.