Cut out everything that’s not surprising
sive.rs
This is my advice to anyone writing something for the public — especially a talk on stage. People listen to a talk, or read an article, because they want to learn something new.
Marius Masalar
1459 days ago
People only really learn when they’re surprised. If they’re not surprised, then what you told them just fits in with what they already know. No minds were changed. No new perspective. Just more information.